Land brokers

Priced in marla and kanal, because that is how the land is sold

Land is quoted as a rate against an area, not as a lump sum. A CRM that stores only the total is a CRM that will eventually show a price nobody recognises, and that asks about bedrooms when what matters is road access, frontage and whether the plot sits on a corner.

What tends to be broken

Four problems you will recognise

If none of these sound familiar, this probably is not the page for you, and the other two are linked at the bottom.

Generic CRMs ask the wrong questions

Bedrooms, bathrooms, furnishing status. None of it applies. Meanwhile the fields that decide the price have nowhere to go except a notes box: road width, corner plot, approach, khasra details.

The rate is the price, and the total is derived

Store only the total and the moment the area is corrected the price becomes wrong. Store the rate and everything follows.

The same buyer enquires four times

Once through the website, once on a call, twice through different agents. Four leads, no shared history, and two agents ringing the same person about the same plot.

Paperwork decides the deal and nobody checks it early

Title, mutation, conversion status. Most of it is knowable on day one, and finding out in week six is how deals die.

What BluPlots does about it

The specific answer to each

The land form asks land questions

Area in marla or kanal, rate per unit, road access and width, corner flag, approach. The total is calculated from the rate, so correcting the area corrects the price.

Marla and kanal throughout

Not converted into square feet behind your back. The units on the screen are the units in the conversation.

One person, one record

Phone numbers are compared on their ten digits however they were typed, so the fourth enquiry is linked to the first three rather than becoming a fourth stranger.

Documents against the property

Papers attached to the listing they belong to, so the check that decides the deal happens while there is still time to act on it.

A day of it

What that looks like in practice

  1. 1

    An enquiry lands

    From the website or a call, tagged with the area and the budget band, and routed to whoever is on shift.

  2. 2

    The plot goes up

    Entered against the land form with its rate, area, road width and corner status, and held for approval before it reaches the public site.

  3. 3

    The visit happens

    Recorded against the lead, with what the buyer actually said afterwards.

  4. 4

    The deal closes

    Brokerage recorded on the side that earned it, pointing at the deal it came from.

Where it stops. BluPlots does not verify title or fetch revenue records. It gives the checks a home and a deadline; somebody still has to walk into the tehsil office.

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